SERVICES

With a keen eye for detail and a deep understanding of business operations, I work with you to align your financial goals with your brand's vision, ensuring a seamless experience that drives growth and leaves a lasting impact.

Branding

A brand is telling the story of your work, you mission, and your values through images, colors, and stories. It's communicating who you are - and why - beyond your standard elevator pitch.

Storytelling

Every budget, every email, every grant application and product launch needs to tell a story about the work you do, its benefits, and its clients.

Marketing and donor cultivation is storytelling at its finest.

I help distill the story and share it across multiple platforms.

DESIGN

Design is making your websites and reports easy on the eyes. It's inviting people to read what you've written, to engage with your work.

Design is creating end-of-year fundraising appeals that feel good to receive, that invite engagement beyond donations.

coaching

With almost 10 years of experience with The Life Coach School, business and life coaching is woven into all the work that I do. We are human, and our thoughts and feelings drive everything that we do. Knowing that unlocks unlimited potential.

Website Design

Starter website package

A starter website package includes everything a small service-based business needs to establish a credible online presence. We’ll build a clean, professional, and modern website that showcases your business effectively.

Your website will feature the following pages: Home, About, Services, and Contact—plus one additional templated page, such as case studies, a blog, a gallery, or expanded service listings.

Simply provide your photos, company logo, and any existing written materials, and we'll handle the rest.

Cost: $2,500

Time to Deliver: 3-4 weeks

Custom website package

A custom website package includes everything a small service-based business needs to establish a credible online presence. We’ll build a clean, professional, and modern website that showcases your business effectively.

Your website will feature the following pages: Home, About, Services, and Contact—plus additional templated page, such as case studies, a blog, a gallery, or expanded service listings.

This service involves several conversations with leaders in the organization, to clearly capture the work, the success, the goals - so those can be translated into the

We'll start with the current website/ old website, and any assets (logo, photos, copy) that already exist.

Then we'll build on that to suss out the overall theme of the work, and how to communicate it to those who have never heard of your non-profit or small business.

Cost: $7,500

Time to Deliver: 6-8 weeks

Launch Strategy:

3 month product or service launch strategy

Whether you are launching a new business or a new product, getting the word out about who you are, what you can do, and who you serve is the biggest priority.

I meet brilliant coaches and consultants who have so much to offer -- but it all sounds so vague and generic.

And they have such a wide range of skill sets and solutions, that they explain a new offer every time we speak.

It adds up to a muddy image of who they are and what they do.

I help design one offering that best represents what you do, that is at a price point that serves as an entry to your business, and help tailor your marketing around that one offer for 3 months.

The reason this works?

Having a targeted item - a 1/2 day team building workshop, a sales page, an Employee Handbook - are concrete ideas that we can build an identity around.

If someone knows you as a team builder, it's easier for them to take the step to request leadership coaching. If someone buys an Employee Handbook, they know how to engage your services for other HR needs.

I will help design a road map of weekly blog posts - shorter than a full newsletter - that can be shared on your website, LinkedIn, Facebook, and even Instagram.

The goal is to have your voice and your purpose out in the world, building each week on your expertise, examples of your work, and client testimonials to build a full picture of what you bring to an org and what you deliver.

It's like presenting at a networking event every single month.

But it's also bite sized, so no one is asked to learn everything about you or your company all at once.

They get to discover you anew, each week, and allow a cohesive image to build.

We incorporate success stories and testimonials, share educational content to better inform your clients, and personal touches to create like, know, and trust (the 3 pillars of sales.)

Writing consistently and sharing your stories is doing most of the interview work for you.

You're answering questions prospective clients haven't even thought to ask yet, so by the time they request a consult, they are quite clear on how you would be an asset to their organization.

Once your business fills with clients, the idea is to shift to monthly marketing email newsletters, for consistent relationship building.

Cost: $600

Timeline: Weekly assignments and editing services, as well as guidance on how to implement and coaching on getting the final marketing assets out into the world.

Includes 1-hour Zoom video meetings, or two 30-minute meetings, per month. Time to review the strategy, check in on results, discuss challenges.

And on-going email communications and support, with weekly editing and review of content.

Monthly Email Newsletter:

12 month marketing strategy

Sending out a monthly newsletter is a key way to stay top of mind to potential clients. It can take 6 times of someone hearing from you before they decide to hire you, so having a way to stay in contact and build a relationship and establish trust are important business practices.

The 12-month strategy delivers a basic template for the email newsletter, based on whatever platform you use (Wix, Squarespace, Mailchimp).

It delivers ideas for a year's worth of monthly newsletters, incorporating stories from your non profit or company, success stories and testimonials, sharing educational content to better inform your clients, and personal touches to create like, know, and trust (the 3 pillars of sales.)

It provides a map for what each newsletter can and should include, but leaves the company to creating copy, sourcing stories, and assembling it.

I do provide editing on a monthly basis, helping to craft the message to its most impactful.

Note that these newsletter stories can also be repurposed for a blog (boosting your SEO), for social media posts, making this map a valuable asset to any overall marketing strategy.

Cost: $1,500

Time to Deliver: 1-2 weeks, then monthly follow ups

Includes 1-hour Zoom video meetings per month. Time to review the strategy, check in on results, discuss challenges.

And on-going email communications and support, with monthly editing and review of content.

12 month marketing strategy + execution

Our advanced email newsletter package includes everything a small service-based business needs to establish a credible online presence. We’ll build a clean, professional, and modern website that showcases your business effectively.

The 12-month strategy delivers a basic template for the email newsletter, based on whatever platform you use (Wix, Squarespace, Mailchimp).

The Execution package also provides copy writing, assembling, and sourcing of ideas.

Note that these newsletter stories can also be repurposed for a blog (bumping your SEO), for social media posts, making this map a valuable asset to any overall marketing strategy.

For an additional fee, I can repurpose the content for you, creating images for SM (IG, FB, LI), and blog posts ready to publish.

Cost: $5,200

Time to Deliver: 1-2 weeks, monthly for a year

Includes at minimum 1-hour Zoom video meetings per month to review & discuss strategy, plus additional calls to source ideas, interview staff and clients, and plan content.

And on-going email communications and support, with monthly approval of final messaging.

Annual Report:

End of Year report for funders, supporters

and Board Members

An annual report needs to tell the story of your non-profit, explaining how it made use of its funds, what it attempted to do, and what it achieved. It is used to make a case for your work, and is an asset that lives on your website, can be submitted to funding institutions, that major donors will request, and that can be shared to supporters across an email newsletter update.

An annual impact report includes your mission statement and vision, describes your clients and the programs you delivered, reports on your budget - both funding sources and expense categories, and shares your plans for the future.

Note that this Annual Impact Report information can also be repurposed for a blog (bumping your SEO), for social media posts, making this a source for additional marketing ideas.

Cost: $2,500 (for 6-8 pages)

Time to Deliver: 3-4 weeks

Financial Strategy & Insight

I specialize in creating clear, actionable financial strategies that ensure your company’s financial health and long-term growth. From budgeting and forecasting to financial reporting, I provide the insights you need to make confident, data-driven decisions.

Brand Strategy Development

Building a strong brand starts with understanding your business’s core values and market position. I help develop effective brand strategies that resonate with your audience, ensuring consistency across all touchpoints, from your website to your marketing materials.

Aligned Communications & Design

Your brand deserves to stand out. I design websites and brochures that not only look amazing but function seamlessly to engage and convert your audience. With a focus on user experience, I craft digital and print assets that tell your story and elevate your brand’s presence. I create non profit marketing materials that look polished and welcoming.

Leadership Coaching

Every small business leader and non profit Executive Director is a passionate, talented person who took their energy and skills and turned into a business or a way to change the world. Nowhere along the way did they pick up an MBA, and yet suddenly they're in charge of managing a team, balancing a budget, reporting to a Board, and submitting to an audit. Let me bring my Ops skills to your passion business or non profit, so you can focus on the work you were meant to be doing.

non-profit marketing

non profit marketing

nonprofit marketing